For cool, bright blondes
£22.70
You’ll never lose your cool with Joico Blonde Life Violet Shampoo – a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates*, that instantly tackles undesirable yellow tones, so cool blondes stay nice and icy. Rich lather gently cleanses hair Free of SLS/SLES Sulfates Nourish and protect fragile blonde hair
£22.70
Blonde Life Shampoo
Brightening shampoo to nourish and illuminate
£19.90
Colorfull Anti-fade Shampoo
For long-lasting colour vibrancy
£22.70
Defy Damage Detox Shampoo
A clarifying shampoo to remove buildup and hard water whilst leaving hair soft and healthy
£22.70
Defy Damage Shampoo
Bond strengthening and colour longevity