The shine-boosting properties of this lustrous Blonde Life formula work a double shift–sealing in moisture, leaving frizz behind. • Makes blonde hair appear brighter than ever • 2X more shine* for extraordinary illumination • Won’t stain even the palest shades of blonde • Makes hair 7X stronger** • Smoothing ingredients ght frizz • Hair feels instantly silky and soft to the touch • Exotic oils hydrate hair with nourishing moisture • Provides 87% less combing breakage on clean, damaged hair • Can be used on damp or dry hair